Koch Companies | Marketing Project Manager
Employed 2018–2023
I managed marketing campaigns, internal communications, brand and website updates, trade show booth designs, video and photo shoots, and deliverables for company events. I assisted with maintaining, communicating and improving the Koch Companies’ brands. I also managed our design assets including logos, print materials, advertising creative, digital assets, photos, videos, and style guides. This position also included document design, illustration, video and photo editing, and web design.
Koch is in no way related to or associated with the "Koch Industries, Inc." located in Wichita, Kansas or its principal owners, David H. Koch or Charles G. Koch.
Brand Guidelines
I helped develop, write, and implement the updated and refreshed brand guidelines for Koch Trucking. I worked with the operations and legal team to make this a reality. I designed a comprehensive guidebook for all things Koch Trucking. For the roll-out I also worked directly with our agency to restructure and redesign our company website.
Print Advertising Examples
I created a variety of print and digital ads that spoke to our driver audience as well as customers and the motoring public. I took creative liberties to keep the ads fresh and exciting. From cobranded hiring ads, to driver and technician appreciation-driven content, I still maintained a clear visual style throughout.
Social Media Graphic Examples
I created a variety of social media graphics that promoted open positions, events, contests, and company updates. I worked closely with our Digital Marketing Media Manager in order to implement effective posts and social media advertising.
Videography and Video Editing
I managed and edited a small amount of video content until we hired a full time Digital Marketing Media Manager in 2022. Once we had built out our team, I assisted on shoots and advised on brand guidelines. I also piloted our drone. For the following work, I was the primary contributor.
Koch Companies - Road Service
Filmed, edited, produced, and directed.
Koch Trucking - 2022 Fontaine Conestoga
Filmed, edited, produced, and directed.
Koch Trucking - 2021 Recap
Edited, filmed, produced.
Koch Trucking - Brand New Trucks
Edited, produced, and directed.
*The primary focus of the work shown is for the trucking division of Koch Trucking, Inc.
All graphics and information on this page are the property of Koch Companies. All examples of work are publicly available through the Koch Companies Facebook Pages or Websites.
I created all illustrations and captured most of the photography used in the following work.
